Services
Three ways to work together, depending on where you are and what you need. Every engagement starts with the thinking, not design.
01
Brand Clarity Session
For when you need clarity, fast.
90 minutes. A live audit of your brand - what's working, what isn't, and the three things to fix first. Most founders walk out realising the problem was never the design.
From SGD 750
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Pre-session brand review
Live 90-minute strategic audit
Positioning and messaging feedback
Top 3 strategic priorities
Clear action roadmap
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Three specific, immediately actionable priorities
Clarity on what's actually broken, not just what's visible
A clear path forward you can execute the same week
No vague advice. A diagnosis and a direction.
02
Brand Strategy
The foundation everything else is built on.
For founders starting something new, or businesses that have outgrown the brand they started with. Full discovery and positioning work - who you are, who you serve, and why you're different. A complete strategy blueprint built to stay consistent as the business grows.
From SGD 4,500
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Brand discovery workbook and guided strategy sessions
Ideal client and customer clarity
Competitor and positioning analysis
USP and value proposition
Brand purpose, vision and values
Brand personality and tone of voice
Messaging framework and brand narrative
Complete Brand Strategy Blueprint document
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Absolute clarity on who you are, who you serve, and why you're different
Messaging that communicates your value without explanation
A strategic foundation that holds up as the business grows
A blueprint that can be shared across teams, platforms, and time, so your brand stays consistent whether it's you, a team member, or an AI tool producing content
03
Brand Strategy & Identity
Strategy first. Then the visuals.
The full engagement. The same person who builds your strategy translates it into your visual identity - logo suite, colour, typography, and brand guidelines. No handoff. No gap.
From SGD 8,000
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Everything in Brand Strategy
Logo suite - primary, secondary, and submarks
Colour palette and typography system
Visual identity system
Brand guidelines document
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A clear, distinctive brand identity that sets you apart from competitors
A professional presence that builds trust and commands premium pricing
A cohesive visual system you can apply consistently across every platform
Tools and guidelines that keep your brand consistent as you grow, with or without you in the room
Not just a brand that looks good. A brand built to work.
FOR GROWING TEAMS
04
AI Brand Foundations
Your brand has a voice. This gives your team the system to use it.
For SMEs producing content across multiple channels that is starting to sound like three different companies. A brand operating system: voice calibration, scenario guides, and a master prompt library built into Claude.
From SGD 6,000
NBCUNIVERSAL •
THE BELGIAN WAFFLE CO. •
THE BANYAN GROUP •
ASHEPA LIFESTYLE •
YOUTH LEADERS DAVOS •
AIRE •
PROTEGE •
SHIBANI LAL •
ANGELA FOULDS COACHING •
MAYBELLINE •
ZALORA •
NBCUNIVERSAL • THE BELGIAN WAFFLE CO. • THE BANYAN GROUP • ASHEPA LIFESTYLE • YOUTH LEADERS DAVOS • AIRE • PROTEGE • SHIBANI LAL • ANGELA FOULDS COACHING • MAYBELLINE • ZALORA •
What Our Clients Say
"We tasked Priyanka with coming up with a logo, colour, fonts and a pattern we could use to promote our new venture The Visibility Retreat. Being brand new our identity isn't established, yet Priyanka managed to pull out our vision and create a visual representation of what was in our heads and hearts. Priyanka shared with us a number of ideas, and everytime we both chose the same one which truly captures our vision. She was a dream to work with. Priyanka always delivered within the time frames she shared and managed to turn this around for us quickly. We are really grateful, delighted with the outcome and highly recommend Priyanka for any branding needs."
— Rebecca Downie | Camilla Knight The Visibility Retreat
“Priyanka did a fabulous job with our design identity including our logo, menu, collaterals and stationery for The Belgian Waffle Co. We consulted her when the brand will still in ideation phase about 5 years ago and she understood our brief and vision for the brand right off the bat. We were really happy with her prompt and professional delivery and all the output. We continue to use the logo and most of the brand aesthetics she helped us craft that really resonates with our audience. Highly recommend!”
— Alisha Shirodkar, The Belgian Waffle Co